Building an email list refers to you collecting emails from potential customers and your audience.  

You do this so that you can build relationships with these people via email marketing, and ultimately, so you turn those followers into customers. 

Your email list is a business asset, yet in my observation of trainers, they tend to put their email list into the ‘don’t want to think about it’ basket. 

(Don’t worry if this is you, I did too for a while until I realised how powerful it is!) So their email list is not given the focus and attention it deserves.

In this short and punchy episode, I share with you the key reasons why focusing on building your email list is one of the best things you can do for your business, what you need and how often you *should*be emailing. 

Enjoy

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